I'm sure many of you are aware of search engine optimization, and how getting your website to show at the top of their results is an excellent way to drive traffic to your website. A lot of my customers who have done SEO in the past have a lot of concerns about a pack of animals that Google has unleashed onto the world, wreaking havoc with people's search result ranking. What are these animals and how do you make sure they don't swat my website off of the first page? Find out in today's #WhatIsWednesday.
Google & Facebook have made announcements and folks are screaming that it's the "online marketing apocalypse." You could see a huge drop in Facebook likes for your business page and a possible drop in your search engine rankings if your site isn't mobile friendly! Watch this video to find out why these announcements are actually good for your online marketing strategy. Here is Google's tool that will let you know if they consider your site mobile friendly: https://www.google.com/webmasters/tools/mobile-friendly/