Depending on who you ask, social media is either a dead-end for B2B lead generation or a fruit ripe for the picking. Can you really generate leads for your business via social media, or is it a waste of your valuable time? B2B lead generation via social media is a bit of a hot topic - some people swear by it, others say it's totally useless. But there are specific approaches to social media that make it, not only viable for B2B, but essential. Using social media to generate leads for your business is not
On today's episode I interview a friend and client of mine Dr. Michele Colon. Dr. Michele knows a lot about building businesses and skill sets, and promoting them successfully, but I had her on to offer you something a little bit different. She has a new coaching program coming out, so I quizzed her about the details, and how she is getting it out to the masses. Make sure you listen into our episode here.