Does Facebook Advertising Work

Does Facebook Advertising Work

I get asked this question all of the time, “Does Facebook Advertising Work?” The answer is YES. Facebook provides an amazing way to target your potential clients. Is your perfect client a middle aged woman who likes Shark Tank from Southern Florida? Cool… Facebook can reach her with Ad’s. It’s revolutionary and powerful. It is […]

How To Build An Email List

How To Build An Email List

I had an awesome chat with Mr. Anthony Witt on his The Champion Entrepreneur Podcast.   We talked about how to build an email list …. one click at a time. The key takeaway of our chat was:  “Just keep going, don’t give up and come up with a plan and …. EXECUTE.”       […]

4 Ways To Drive Traffic To Your Website

increase traffic to your website

Do you want to drive traffic to your website?  Watch this video where I detail the four main ways to drive that all important website traffic. There are four main ways to drive traffic to your website: 1. Search Engine Optimization (SEO) Search Engine Optimization is the process of getting your keywords to rank higher when […]

Best Social Media Platform For Small Business

I get asked this question a lot: “Which social media platform should I be using to advertise my small business?” The easy answer is, find out where your customers are and be on that social media platform. The other easy answer is Facebook. I have yet to find a demographic that I can’t find on […]

Writer’s Block? – What To Put In a Newsletter

We’ve talked a lot about how to gather emails for a mailing list. Today I want to chat about what to put in a newsletter each week so you can keep your subscribers active. What to put in a newsletter: 1. Blog Post – Highlight your latest blog post or piece of content that your […]

Motivating Other Moms Podcast

I was recently interviewed by Miss Rosemary Nickel on her super supportive Motivating Other Mom’s Podcast. I had such a great time on this podcast because we were able to discuss one of my favorite topics, the challenges of running a successful business & caring for my two little cherubs.  Listen in as Rosemary and […]

The 4 Essential Components Of An Opt-In Box

The Opt-In box is where you are asking a website visitor to give you their information, so it shouldn’t surprise you when I say it is the single most important aspect of your landing page!  It would be tragic to have spent countless time and money on content creation, advertising and search-engine optimization only to […]

In Exchange For Your Email Address…

Congratulations! You have successfully driven traffic to your website and got your website visitors to make that “one-click.”  They have given you their email address and are now on your list. Make sure what they get in exchange gives the right impression.

I Know Why Your Website Visitors Aren’t Opting In

You’ve heard me say it time and again that opt in email marketing is the most important thing you can do to grow your business.  An important part of growing that email list is requiring users to opt in.  They give you their email address and you give them a free offer like a white paper […]

Double Opt-in Is A Bag Full Of Gold

I’ve mentioned before how important a good email list is for your business.  Every email that gets added to your list is bright sparkle rising up out of the sand as you pan for gold.  It makes sense to scoop up every sparkle you see then, right?  Well, a double opt-in is a process for […]

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