Posted by One-Click Lindsey

I had a client that really wanted to purchase some email addresses this week so her list would be bigger and she'd have more people to market to. I had to talk her down from the ledge and let her know that her list, although smallish, was really engaged and wanted to hear from her. If she added a bunch of strangers, people who didn't ask to hear from her, it would do her very little good. It may produce a few sales initially, but overall her list quality would suffer and they would never

Posted by One-Click Lindsey

I had a great interview with Miss Mimika Cooney on her hit web TV show called Mimika TV.  We covered a lot of important web strategy tips so I decided to write out all the details for everyone who would rather read than listen!   If you want to listen, check it out here.     Today we are talking about the art of a great website strategy. One-Click Lindsey is a web strategy expert working with small business owners to help them to utilize the web to produce more website traffic and leads. Lindsey is an

Posted by One-Click Lindsey

Facebook Lead Ads Have I ever mentioned how important I think it is to get the email addresses of prospective customers? If you answered "no", then this is the first time you've read any of my posts, in which case, hi, my name is One-Click Lindsey. The e-mail address of somebody who is interested in your products or services is very important if you want sustained growth, and a landing page is one of the best ways to convert the traffic into leads. But is a landing page the best way to go? Facebook says

Posted by One-Click Lindsey

There has been a lot of talk in marketing circles lately about how social media and inbound marketing is the be-all and end-all for a small businesses. It is a really powerful tool, but there is something really important that all of these marketers aren’t telling you. What are the two really important things to remember when starting an inbound marketing campaign? Watch this video to find out more. Related Content: 40 of The Best Social Media Marketing Tools

Posted by One-Click Lindsey

I get asked this question all of the time, "Does Facebook Advertising Work?" The answer is YES. Facebook provides an amazing way to target your potential clients. Is your perfect client a middle aged woman who likes Shark Tank from Southern Florida? Cool... Facebook can reach her with Ad's. It's revolutionary and powerful. It is more powerful than any other traditional media. If you are used to posting in the Yellow-pages, using billboards and paying for radio ad's.... I urge you to stop and try Facebook advertising. Watch this quick video to find out why

Posted by One-Click Lindsey

Facebook is, without a doubt, one of the most powerful social media websites on the internet. Its reach is incredibly broad, meaning the target audiences for businesses trying to establish an online presence can be both enormous and overwhelming. With such a powerful and well-known brand already established, trying to harness the power of Facebook advertisements can seem a little scary and definitely out of reach for people who don’t have much to spend on ads. The biggest worry at the forefront of your mind is, how much does Facebook advertising cost? What if I

Posted by One-Click Lindsey

I get asked this question a lot: "Which social media platform should I be using to advertise my small business?" The easy answer is, find out where your customers are and be on that social media platform. The other easy answer is Facebook. I have yet to find a demographic that I can't find on Facebook. Want to know more about Twitter, Pinterest, Instagram and LinkedIn. I detail it all in this video and answer the question of what is the best social media platform for small business.

Posted by One-Click Lindsey

The end of summer brought an internet sensation that had online marketing professionals buzzing with excitement.  Many are saying that this new app will "change the internet forever" and that it's the beginning of "Web 3.0."  What is it?  Find out on today's #WhatIsWednesday. Live streaming video gives anyone with a smart phone the ability to broadcast a video of themselves, live over the internet. This ability has been around for a while, but when Twitter purchased the live video streaming app, "Periscope", this year, all my internet marketing friends were eager to jump on

Posted by One-Click Lindsey

I have been packing up all of my possessions as I prepare to move, and let me tell you, I have way too much clutter! I really wish I had the power to take all of my junk and shrink it down to a more manageable size. Well, if you have a long URL (website address) you want to share with people, you do have that power! Find out how to use it in today's #whatiswednesday URL shortening services take ridiculously long website addresses and shrink them down to a more manageable size. For example:

Posted by One-Click Lindsey

Check out this video for a very simple "to-do" that you have to get done on your LinkedIn Account.  Even if you are not actively marketing on LinkedIn, everybody should take a few minutes and do this!