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How to get organic traffic to your website? Everyone wants to know how to get more eyes on their site. When we pour a ton of blood, sweat, and tears into a website for our business, it's essential that it succeeds. You're likely here for the same reason: to learn how to get traffic to your website. You've come to the right place. It's not a simple process, and it's anything but a straight road to success. Getting traffic to your site, when literally millions of other sites are fighting over that same traffic? Yeah,

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Marketing: some people love to do it, some people hate to do it, but every business needs it. Online marketing is in even greater demand as businesses struggle to be seen among thousands. DIY online marketing IS possible. You don't necessarily need an expert to juggle and maintain all your online marketing needs. It does, however, take a lot of effort. You need to be willing to pour your sweat and tears into this one, guys. Don't panic. As an expert on this stuff, I can get you started on the right path to handling

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Some of the best product launch strategies. Advice on how to successfully launch your product is all over the board. Some of it directly contradicts other advice. Most of it boils down to preference. There is, however, one thing we can all agree on: Social media can be a gold mine if it's harnessed properly. One of the newest crazes in business is to launch a product through Facebook marketing. It makes a ton of sense as a market platform, doesn't it? Millions of people access Facebook regularly to connect with content they enjoy. Why

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The first C in the CLICK Technique acronym stands for curiosity. The best way to create curiosity for your product or service is with content. Creative content is where most folks in online marketing struggle, so I’ve decided to create a monster list of creative content writing tips for beginners to help you get some traction on this important step in the CLICK Technique. In a perfect world, we'd create creative content, and our audience would immediately connect to it. Those readers would love your content so much, they'd share it with their friends, family,

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Depending on who you ask, social media is either a dead-end for B2B lead generation or a fruit ripe for the picking. Can you really generate leads for your business via social media, or is it a waste of your valuable time? B2B lead generation via social media is a bit of a hot topic - some people swear by it, others say it's totally useless. But there are specific approaches to social media that make it, not only viable for B2B, but essential. Using social media to generate leads for your business is not

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. Before we talk about 40 of the Best Social Media Marketing Tools, Picture this: Miranda owns a small bakery in Tualatin, Oregon. She specializes in novelty cakes and wants to expand her business, but to do that, she needs to expand her client base. She has a vast network from previous work experiences, events and conventions in Portland, and so on, and she gets the idea to make use of social media in order to tap into that network and get word of her bakery out through word of mouth. Social media sites have

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If you’re new to online marketing you’ve probably recently discovered that Internet marketing is the land of abbreviations. CPM, CPC, CPL, CPA, CTR, what does it all mean? Don’t fret, we spell it out for you in this week’s #WhatisWednesday! Let’s start with CPM. CPM CPM stands for cost per thousand. This means you are charged per 1,000 impressions. (Impressions are the number of times your ad has been seen.) This form of payment allows you to reach the most people, but does not track the number of people who actually click on your ad.

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What scary things keep you up at night as a small business owner? Everybody has frightening marketing tasks lurking under their bed, and rather than face those terrors, many of us lie there, covers pulled up tight under our chin, paralyzed with fear. This Halloween, I want us all to shine a flashlight under our bed, see that there is nothing to be afraid of, and master then 7 terrifying things you must do to achieve small business success. 1.  The Ancient Vampire A lot of people feel like popular social media sites are the domain

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Here's a Meet Edgar Review and we will talk about what can Meet Edger do for your and your social media marketing strategy. Like many of you, I run a business, and when I’m not doing that, I’m getting kids ready for school, grocery shopping, cooking, cleaning… the list goes on and on. Social media is a key component to getting new business, but with everything I’m juggling at any given moment, it can be difficult to remember to engage my audience and keep my business top of mind. This is where a social media

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As a small business owner on Facebook, you may have noticed the little Facebook boost post button down in the bottom corner, tempting you to hit it every time you post something.  A quick google search or conversation with your online marketing expert will usually be met with a harsh scolding.  “Do not EVER hit the ‘boost post’ button, you amateur!” Here are a few of the articles that come up when searching on the topic: Facebook Boost Post – Never a Good Decision Don’t Touch That Facebook Boost Post Button Boosting a post is the