Posted by One-Click Lindsey

Marketing, in general, is a multi-step process that requires our hard work and dedication to see things through to completion. We know this, we’ve practiced it, and we’re still tinkering with the very best ways to achieve the results we want. However, with all the focus we put on marketing, have we been ignoring something just as important all along? Cold market prospecting is half of the successful equation, and learning how to utilize the power of prospecting to your advantage will certainly give you the leg up you’re looking for in terms of generating

Posted by One-Click Lindsey

For most people, daily email marketing automation is an idea that makes them nervous more than anything else. People are weary of daily content if only because they don’t want to bother their audience or bombard them with their presence over and over again. However, what people fail to realize is how beneficial daily content can be for those who know how to utilize it. Though it may seem daunting, email marketing automation is a process that can give you insanely good results, and we’re here to make sure you know the truth about daily

Posted by One-Click Lindsey

How to get organic traffic to your website? Everyone wants to know how to get more eyes on their site. When we pour a ton of blood, sweat, and tears into a website for our business, it's essential that it succeeds. You're likely here for the same reason: to learn how to get traffic to your website. You've come to the right place. It's not a simple process, and it's anything but a straight road to success. Getting traffic to your site, when literally millions of other sites are fighting over that same traffic? Yeah,

Posted by One-Click Lindsey

Some people praise offline marketing, and some swear by online marketing. But what if the two could work together? Today, I'm here to convince you that online and offline marketing work best when paired together. Not only that, but I'm going to give you tips and tricks to get you started. For too long, online and offline marketing have been considered on opposite sides of the fence. Some businesses will insist that one style of marketing is better than the other. Others suggest that, with the rise of online marketing, offline marketing will suffer a

Posted by One-Click Lindsey

Marketing: some people love to do it, some people hate to do it, but every business needs it. Online marketing is in even greater demand as businesses struggle to be seen among thousands. DIY online marketing IS possible. You don't necessarily need an expert to juggle and maintain all your online marketing needs. It does, however, take a lot of effort. You need to be willing to pour your sweat and tears into this one, guys. Don't panic. As an expert on this stuff, I can get you started on the right path to handling

Posted by One-Click Lindsey

Here we are, in the middle of our series on "how to write a persuasive white paper."  This series will help you dig in and create a high-quality, lead generating white paper designed to dazzle your readers.   If you missed the previous two segments, White Paper Marketing and White Paper Title, don't forget to give them a read. This segment is going to outline your white paper format.  I am going to let you in on a very specific white paper format and share some examples that will take your white paper from boring to brilliant.  So,

Posted by One-Click Lindsey

Your white paper title is the most important part of your white paper. It’s the first thing that folks will see and, if done right, it will intrigue them to actually give you their email address and read your paper. A good white paper title will take your potential clients biggest problem and map out a journey to their solution. I have lots of places to go when looking for inspiration for a white paper title for myself or my clients. Today I’ll give you my top 5. 1) The White Paper Title Formula Typically

Posted by One-Click Lindsey

Coming up with an offer that is truly irresistible is the most important tool for building up your e-mail list. So, what can you offer somebody in order to get them to entrust you with their e-mail address?  E-books, free courses, exclusive groups, a video or audio recording; I could go on all day, but there is one offer that stands above the rest. So, what is this offer that is truly irresistible you might ask?  A white paper! Ok, I actually felt many of you roll your eyes, and I know that even the