When you start to get serious about online marketing, you will start hearing the phrase "lead magnet." It is an essential tool in your web marketing arsenal. Find out more about this tool on today's#WhatIsWednesday. A lead magnet is something you are willing to give your website visitors in return for their information (name, email or maybe even phone number or address.) It is called a lead magnet because the theory is you create this valuable item and it will magnetize leads to you. Below are some examples of lead magnets: Free Report Coupon Podcast White Paper Demo
I had the true pleasure of speaking with the knowledgeable John Murphy on his John Murphy International podcast. It was a great interview that covers the basics of what every business must be doing online. There was a super bonus because he has such a great accent. Listen and Learn: http://johnmurphyinternational.com/blog/what-every-business-must-be-doing-online/
With Facebook's limited organic reach, it's important to run ads that are relevant to your desired audience. So, how do you know how relevant your ads are? Facebook will tell you! Before you run your next ad, take a minute and watch this video and find out your Facebook Relevancy Score.
Social media is a great way to catch that new customer. However, it's not as simple as putting out a piece of cheese. But if you have patience and dedication, then it really is the better mouse-trap. Watch this video to find out more! Awesome online marketing tips & a Kindle Fire Giveaway… what could be better?Everyone who is on my email list by June 1 is entered to win. Sign up here: https://lindseysweb.leadpages.net/thethread-sign/
Want to know the basics of creating your own profitable web funnel? Check out my podcast interview with Jim Palmer - The Newsletter Guru. Jim is a marketing and business building expert and it was such a pleasure to be on his Stick Like Glue podcast. I also get to go and meet Jim next week in San Diego for one of his amazing mastermind groups. Listen and Learn Now >> Web Marketing with One-Click Lindsey
Not so long ago, the vast majority of people on the web were using Internet Explorer on their Windows PC. But times have changed, and more and more people have discovered features, speed and stability that exist outside of Microsoft's suite of products. That is why "Cross-Browser Compatibility" is an important lesson, and today's #WhatIsWednesday. Your website may look and function vastly different in Internet Explorer than it does in Chrome, Firefox or Safari. Since we can no longer be confident that our audience is using the same browser, it's important to double-check out site in a few
What a great way to start the week. Yesterday, I was mentioned on one of favorite podcasts - Web. Search. Social. (if you don't listen to it, start!). Today they wrote a blog post about my effective use of Triberr. I'm very excited and honored. Check out the links below: Podcast: So You Don’t Know Anything About Online Marketing And Your Site Has No Traffic. What To Do? Blog Post: Bad Chief, Bad Tribe. How To Get More Shares On Triberr. Want to know more about Triberr? Check out this post: Triberr – Increase Your Audience Exponentially
Today's #WhatIsWednesday is about those funny little codes that are plastered on advertisements, billboards, business windows and products. What are they? How do you get one? Do you need one? A QR Code is short for "Quick Response Code." You can download a QR Code reader on your phone, scan one of these codes and be taken to a specific website. They are super easy to make, simply go to a site like this: http://www.qrstuff.com/ type in your URL and it will spit out a lovely little image for you to place all over your marketing material. To answer