Anchors Aweigh: Setting Sail with Correct Anchor Text
Feb15

Anchors Aweigh: Setting Sail with Correct Anchor Text

Welcome back to another riveting edition of #whatiswednesday! This week, we are going to tackle Anchor Texts. What is that, you might ask? It’s really not so complicated. All anchor text is, is text on the page that links to another page. For example, let’s say you have a cooking blog and you are showing someone how to make lemonade (let’s keep it simple). So, you might have this text on your page: Super Delicious Lemonade...

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Facebook Pixels? What are Those?
Feb01

Facebook Pixels? What are Those?

If you’re here, I’m guessing you’ve wandered into the scary cave that is the Facebook backend. Well, congratulations for making it this far! If you are using Facebook to run ads, then the best way to get the most bang for your buck is to utilize the power of Facebook Pixels. Don’t let the term and weird techiness scare you off. Creating and installing a basic Facebook Pixel isn’t as hard as it sounds. I’ll tell you everything you need...

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Traffic and Leads Podcast: Buy High Quality Leads
Aug08

Traffic and Leads Podcast: Buy High Quality Leads

David Fortino is our very special guest on today’s episode of Traffic an Leads Podcast. He is the Vice President of NetLine’s Audience Development. David has over fifteen years of experience managing the creation of content distribution, audience monetization, as well as digital marketing and targeting platforms. If there was anyone that we could learn how to get some traffic flowing to your business, David is the guy to listen...

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White Paper Marketing – The Secret Formula
Jul14

White Paper Marketing – The Secret Formula

Coming up with an offer that is truly irresistible is the most important tool for building up your e-mail list. So, what can you offer somebody in order to get them to entrust you with their e-mail address? E-books, free courses, exclusive groups, a video or audio recording; I could go on all day, but there is one offer that stands above the rest. So, what is this offer that is truly irresistible you might ask? A white paper! Ok, I...

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Leads Today, Gone Tomorrow
Jan09

Leads Today, Gone Tomorrow

Leads Today, Gone Tomorrow. I had a client who saw the power of Facebook and embraced its potential. Two years making regular posts and thousands of dollars spent on Facebook advertising had given him thousands of fans and was producing quality leads on a daily basis. That all came to an end this week, as he logged in only to be greeted with the message “Your page has been disabled.” What prompted this banishment and what could be...

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