More Than “JUST Friends”
Apr06

More Than “JUST Friends”

Taking your relationship with your customers to the next level. If you are a small business or entrepreneur who is utilizing the power of social media, then you know what an amazing tool it is to attract and retain customers and clients. You might be pretty satisfied with the fans you’ve acquired using these platforms, but take a second look and ask yourself, are these relationships everything they can be? Maybe it’s time to take...

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Online Marketing: Quality over Quantity
Dec04

Online Marketing: Quality over Quantity

I had a client that really wanted to purchase some email addresses this week so her list would be bigger and she’d have more people to market to. I had to talk her down from the ledge and let her know that her list, although smallish, was really engaged and wanted to hear from her. If she added a bunch of strangers, people who didn’t ask to hear from her, it would do her very little good. It may produce a few sales...

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Web Strategy on Mimika TV
Nov20

Web Strategy on Mimika TV

I had a great interview with Miss Mimika Cooney on her hit web TV show called Mimika TV. We covered a lot of important web strategy tips so I decided to write out all the details for everyone who would rather read than listen! If you want to listen, check it out here.     Today we are talking about the art of a great website strategy. One-Click Lindsey is a web strategy expert working with small business owners to help...

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Writer’s Block? – What To Put In a Newsletter
Sep18

Writer’s Block? – What To Put In a Newsletter

We’ve talked a lot about how to gather emails for a mailing list. Today I want to chat about what to put in a newsletter each week so you can keep your subscribers active. What to put in a newsletter: 1. Blog Post – Highlight your latest blog post or piece of content that your audience would enjoy. This is a great thing to put in a newsletter. Give your audience a sneak peak of the content with a link back to your site to...

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Does Nathalie Lussier’s “30 Day List Building Challenge” promise more then it can deliver?
Sep17

Does Nathalie Lussier’s “30 Day List Building Challenge” promise more then it can deliver?

Does Nathalie Lussier’s “30 Day List Building Challenge” promise more than it can deliver? I’ve mentioned before how important list building is for any small business. It should be an essential piece of your online marketing strategy but can be such a time-intensive, frustrating and overwhelming task, that many will either not start or abandon the project before it has a chance to work. Today I wanted to...

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